Innerwear and Athleisure Brands
Two of the international brands (From UK & The USA) of Innerwear and Athleisure forayed in the domestic market with an expectation to make a mark through trade channel.
Innerwear and Athleisure Brands (From UK & USA)
Two of the international brands (From UK & The USA) of Innerwear and Athleisure forayed in the domestic market with an expectation to make a mark through trade channel. They planned to reach the length and breadth of the Indian market through distribution network. The Outcomes:
Product line and MRP finalisation.
Distribution Policy, Retail policy and SOP designing.
Distributors reach across India with more than 100 channel partners.
Appointment of entire sales team and their management.
Trade promotion and marketing.
Cost saving & Time savings.
